diff --git a/components/rendering/Cargo.toml b/components/rendering/Cargo.toml
index e9a19e2..92ff5c0 100644
--- a/components/rendering/Cargo.toml
+++ b/components/rendering/Cargo.toml
@@ -12,11 +12,14 @@ pulldown-cmark = "0"
 slug = "0.1"
 serde = "1"
 serde_derive = "1"
+pest = "1"
+pest_derive = "1"
 
 errors = { path = "../errors" }
 front_matter = { path = "../front_matter" }
 highlighting = { path = "../highlighting"}
 utils = { path = "../utils" }
+config = { path = "../config" }
 
 [dev-dependencies]
 templates = { path = "../templates" }
diff --git a/components/rendering/benches/all.rs b/components/rendering/benches/all.rs
index 999268c..e7a968b 100644
--- a/components/rendering/benches/all.rs
+++ b/components/rendering/benches/all.rs
@@ -3,13 +3,15 @@ extern crate test;
 extern crate tera;
 
 extern crate rendering;
+extern crate config;
 extern crate front_matter;
 
 use std::collections::HashMap;
 
 use tera::Tera;
-use rendering::{Context, markdown_to_html};
+use rendering::{Context, markdown_to_html, render_shortcodes};
 use front_matter::InsertAnchor;
+use config::Config;
 
 static CONTENT: &'static str = r#"
 # Modus cognitius profanam ne duae virtutis mundi
@@ -98,3 +100,20 @@ fn bench_markdown_to_html_without_highlighting(b: &mut test::Bencher) {
     let context = Context::new(&tera_ctx, false, "base16-ocean-dark".to_string(), "", &permalinks_ctx, InsertAnchor::None);
     b.iter(|| markdown_to_html(CONTENT, &context));
 }
+
+#[bench]
+fn bench_render_shortcodes_one_present(b: &mut test::Bencher) {
+    let mut tera = Tera::default();
+    tera.add_raw_template("shortcodes/youtube.html", "{{id}}").unwrap();
+
+    b.iter(|| render_shortcodes(CONTENT, &tera, &Config::default()));
+}
+
+#[bench]
+fn bench_render_shortcodes_none(b: &mut test::Bencher) {
+    let mut tera = Tera::default();
+    tera.add_raw_template("shortcodes/youtube.html", "{{id}}").unwrap();
+    let content2 = CONTENT.replace(r#"{{ youtube(id="my_youtube_id") }}"#, "");
+
+    b.iter(|| render_shortcodes(&content2, &tera, &Config::default()));
+}
diff --git a/components/rendering/src/content.pest b/components/rendering/src/content.pest
new file mode 100644
index 0000000..edd3403
--- /dev/null
+++ b/components/rendering/src/content.pest
@@ -0,0 +1,74 @@
+// Partly taken from Tera
+
+whitespace = _{ " " | "\t" | "\r" | "\n" }
+
+/// LITERALS
+int   = @{ "-" ? ~ ("0" | '1'..'9' ~ '0'..'9' * ) }
+float = @{
+    "-" ? ~
+    (
+        "0" ~ "." ~ '0'..'9' + |
+        '1'..'9' ~ '0'..'9' * ~ "." ~ '0'..'9' +
+    )
+}
+// matches anything between 2 double quotes
+double_quoted_string  = @{ "\"" ~ (!("\"") ~ any)* ~ "\""}
+// matches anything between 2 single quotes
+single_quoted_string  = @{ "\'" ~ (!("\'") ~ any)* ~ "\'"}
+// matches anything between 2 backquotes\backticks
+backquoted_quoted_string  = @{ "`" ~ (!("`") ~ any)* ~ "`"}
+
+string = @{
+    double_quoted_string |
+    single_quoted_string |
+    backquoted_quoted_string
+}
+
+boolean = { "true" | "false" }
+
+literal = { boolean | string | float | int }
+array = { "[" ~ (literal  ~ ",")* ~ literal? ~ "]"}
+
+/// Idents
+
+all_chars = _{'a'..'z' | 'A'..'Z' | "_" | '0'..'9'}
+ident = @{
+    ('a'..'z' | 'A'..'Z' | "_") ~
+    all_chars*
+}
+
+/// Now specific to Gutenberg
+
+// shortcode is abbreviated to sc to keep things short
+
+kwarg   = { ident ~ "=" ~ (literal | array) }
+kwargs  = _{ kwarg ~ ("," ~ kwarg )* }
+sc_def  = _{ ident ~ "(" ~ kwargs* ~ ")" }
+
+//sc_start = _{ "{{/*" | "{{" | "{%/*" | "{%" }
+
+inline_shortcode         = !{ "{{" ~ sc_def ~ "}}" }
+ignored_inline_shortcode = !{ "{{/*" ~ sc_def ~ "*/}}" }
+
+sc_body_start         = !{ "{%" ~ sc_def ~ "%}" }
+sc_body_end           = !{ "{%" ~ "end" ~ "%}" }
+ignored_sc_body_start = !{ "{%/*" ~ sc_def ~ "*/%}" }
+ignored_sc_body_end   = !{ "{%/*" ~ "end" ~ "*/%}" }
+
+shortcode_with_body         = !{ sc_body_start ~ text_in_body_sc ~ sc_body_end }
+ignored_shortcode_with_body = !{ ignored_sc_body_start ~ text_in_ignored_body_sc ~ ignored_sc_body_end }
+
+text_in_body_sc         = ${ (!("{%") ~ any)+ }
+text_in_ignored_body_sc = ${ (!("{%/*") ~ any)+ }
+text                    = ${ (!("{{/*" | "{{" | "{%/*" | "{%") ~ any)+ }
+
+content = _{
+    ignored_inline_shortcode |
+    inline_shortcode |
+    ignored_shortcode_with_body |
+    shortcode_with_body |
+    text
+}
+
+
+page = ${ soi ~ content* ~ eoi }
diff --git a/components/rendering/src/lib.rs b/components/rendering/src/lib.rs
index 1dfd39b..185c006 100644
--- a/components/rendering/src/lib.rs
+++ b/components/rendering/src/lib.rs
@@ -8,20 +8,27 @@ extern crate slug;
 #[macro_use]
 extern crate serde_derive;
 extern crate serde;
+extern crate pest;
+#[macro_use]
+extern crate pest_derive;
+
 
 extern crate errors;
 extern crate front_matter;
 extern crate highlighting;
 extern crate utils;
+extern crate config;
 
 #[cfg(test)]
 extern crate templates;
 
 mod context;
 mod markdown;
-mod short_code;
 mod table_of_contents;
+mod shortcode;
+mod short_code;
 
 pub use context::Context;
 pub use markdown::markdown_to_html;
 pub use table_of_contents::Header;
+pub use shortcode::render_shortcodes;
diff --git a/components/rendering/src/shortcode.rs b/components/rendering/src/shortcode.rs
new file mode 100644
index 0000000..009a0cf
--- /dev/null
+++ b/components/rendering/src/shortcode.rs
@@ -0,0 +1,336 @@
+use pest::Parser;
+use pest::iterators::Pair;
+use tera::{Tera, Map, Context, Value, to_value};
+
+use errors::{Result, ResultExt};
+use config::Config;
+
+// This include forces recompiling this source file if the grammar file changes.
+// Uncomment it when doing changes to the .pest file
+// const _GRAMMAR: &str = include_str!("content.pest");
+
+#[derive(Parser)]
+#[grammar = "content.pest"]
+pub struct ContentParser;
+
+
+fn replace_string_markers(input: &str) -> String {
+    match input.chars().next().unwrap() {
+        '"' => input.replace('"', "").to_string(),
+        '\'' => input.replace('\'', "").to_string(),
+        '`' => input.replace('`', "").to_string(),
+        _ => unreachable!("How did you even get there"),
+    }
+}
+
+fn parse_literal(pair: Pair<Rule>) -> Value {
+    let mut val = None;
+    for p in pair.into_inner() {
+        match p.as_rule() {
+            Rule::boolean => match p.as_str() {
+                "true" => val = Some(Value::Bool(true)),
+                "false" => val = Some(Value::Bool(false)),
+                _ => unreachable!(),
+            },
+            Rule::string => val = Some(Value::String(replace_string_markers(p.as_str()))),
+            Rule::float => {
+                val = Some(to_value(p.as_str().parse::<f64>().unwrap()).unwrap());
+            },
+            Rule::int => {
+                val = Some(to_value(p.as_str().parse::<i64>().unwrap()).unwrap());
+            },
+            _ => unreachable!("Unknown literal: {:?}", p)
+        };
+    }
+
+    val.unwrap()
+}
+
+/// Returns (shortcode_name, kwargs)
+fn parse_shortcode_call(pair: Pair<Rule>) -> (String, Map<String, Value>) {
+    let mut name = None;
+    let mut args = Map::new();
+
+    for p in pair.into_inner() {
+        match p.as_rule() {
+            Rule::ident => { name = Some(p.into_span().as_str().to_string()); },
+            Rule::kwarg => {
+                let mut arg_name = None;
+                let mut arg_val = None;
+                for p2 in p.into_inner() {
+                    match p2.as_rule() {
+                        Rule::ident => { arg_name = Some(p2.into_span().as_str().to_string()); },
+                        Rule::literal => { arg_val = Some(parse_literal(p2)); },
+                        Rule::array => {
+                            let mut vals = vec![];
+                            for p3 in p2.into_inner() {
+                                match p3.as_rule() {
+                                    Rule::literal => vals.push(parse_literal(p3)),
+                                    _ => unreachable!("Got something other than literal in an array: {:?}", p3),
+                                }
+                            }
+                            arg_val = Some(Value::Array(vals));
+                        },
+                        _ => unreachable!("Got something unexpected in a kwarg: {:?}", p2),
+                    }
+                }
+
+                args.insert(arg_name.unwrap(), arg_val.unwrap());
+            },
+            _ => unreachable!("Got something unexpected in a shortcode: {:?}", p)
+        }
+    }
+    (name.unwrap(), args)
+}
+
+
+fn render_shortcode(name: String, args: Map<String, Value>, tera: &Tera, config: &Config, body: Option<&str>) -> Result<String> {
+    let mut context = Context::new();
+    for (key, value) in args.iter() {
+        context.insert(key, value);
+    }
+    if let Some(ref b) = body {
+        context.insert("body", b);
+    }
+    context.insert("config", config);
+    let tpl_name = format!("shortcodes/{}.html", name);
+
+    tera.render(&tpl_name, &context).chain_err(|| format!("Failed to render {} shortcode", name))
+}
+
+pub fn render_shortcodes(content: &str, tera: &Tera, config: &Config) -> Result<String> {
+    // Don't do anything if there is nothing like a shortcode in the content
+    if !content.contains("{{") && !content.contains("{%") {
+        return Ok(content.to_string());
+    }
+
+    let mut res = String::with_capacity(content.len());
+
+    let mut pairs = match ContentParser::parse(Rule::page, content) {
+        Ok(p) => p,
+        Err(_) => panic!("TODO"),   // TODO: error handling
+    };
+
+    // We have at least a `page` pair
+    for p in pairs.next().unwrap().into_inner() {
+        match p.as_rule() {
+            Rule::text | Rule::text_in_ignored_body_sc | Rule::text_in_body_sc => res.push_str(p.into_span().as_str()),
+            Rule::inline_shortcode => {
+                let (name, args) = parse_shortcode_call(p);
+                res.push_str(&render_shortcode(name, args, tera, config, None)?);
+            },
+            Rule::shortcode_with_body => {
+                let mut inner = p.into_inner();
+                // 3 items in inner: call, body, end
+                // we don't care about the closing tag
+                let (name, args) = parse_shortcode_call(inner.next().unwrap());
+                let body = inner.next().unwrap().into_span().as_str();
+                res.push_str(&render_shortcode(name, args, tera, config, Some(body))?);
+            },
+            Rule::ignored_inline_shortcode => {
+              res.push_str(
+                  &p.into_span().as_str()
+                      .replacen("{{/*", "{{", 1)
+                      .replacen("*/}}", "}}", 1)
+              );
+            },
+            Rule::ignored_shortcode_with_body => {
+                for p2 in p.into_inner() {
+                    match p2.as_rule() {
+                        Rule::ignored_sc_body_start | Rule::ignored_sc_body_end => {
+                          res.push_str(
+                              &p2.into_span().as_str()
+                                  .replacen("{%/*", "{%", 1)
+                                  .replacen("*/%}", "%}", 1)
+                          );
+                        },
+                        Rule::text_in_ignored_body_sc => res.push_str(p2.into_span().as_str()),
+                        _ => unreachable!("Got something weird in an ignored shortcode"),
+                    }
+                }
+            },
+            _ => unreachable!("unexpected page rule: {:?}", p.as_rule()),
+        }
+    }
+
+    Ok(res)
+}
+
+#[cfg(test)]
+mod tests {
+    use super::*;
+
+    macro_rules! assert_lex_rule {
+        ($rule: expr, $input: expr) => {
+            let res = ContentParser::parse($rule, $input);
+            println!("{:?}", $input);
+            println!("{:#?}", res);
+            if res.is_err() {
+                println!("{}", res.unwrap_err());
+                panic!();
+            }
+            assert!(res.is_ok());
+            assert_eq!(res.unwrap().last().unwrap().into_span().end(), $input.len());
+        };
+    }
+
+    #[test]
+    fn lex_text() {
+        let inputs = vec!["Hello world", "HEllo \n world", "Hello 1 2 true false 'hey'"];
+        for i in inputs {
+            assert_lex_rule!(Rule::text, i);
+        }
+    }
+
+    #[test]
+    fn lex_inline_shortcode() {
+        let inputs = vec![
+            "{{ youtube() }}",
+            "{{ youtube(id=1, autoplay=true, url='hey') }}",
+            "{{ youtube(id=1, \nautoplay=true, url='hey') }}",
+        ];
+        for i in inputs {
+            assert_lex_rule!(Rule::inline_shortcode, i);
+        }
+    }
+
+    #[test]
+    fn lex_inline_ignored_shortcode() {
+        let inputs = vec![
+            "{{/* youtube() */}}",
+            "{{/* youtube(id=1, autoplay=true, url='hey') */}}",
+            "{{/* youtube(id=1, \nautoplay=true, \nurl='hey') */}}",
+        ];
+        for i in inputs {
+            assert_lex_rule!(Rule::ignored_inline_shortcode, i);
+        }
+    }
+
+    #[test]
+    fn lex_shortcode_with_body() {
+        let inputs = vec![
+            r#"{% youtube() %}
+            Some text
+            {% end %}"#,
+
+            r#"{% youtube(id=1,
+            autoplay=true, url='hey') %}
+            Some text
+            {% end %}"#,
+        ];
+        for i in inputs {
+            assert_lex_rule!(Rule::shortcode_with_body, i);
+        }
+    }
+
+    #[test]
+    fn lex_ignored_shortcode_with_body() {
+        let inputs = vec![
+            r#"{%/* youtube() */%}
+            Some text
+            {%/* end */%}"#,
+
+            r#"{%/* youtube(id=1,
+            autoplay=true, url='hey') */%}
+            Some text
+            {%/* end */%}"#,
+        ];
+        for i in inputs {
+            assert_lex_rule!(Rule::ignored_shortcode_with_body, i);
+        }
+    }
+
+    #[test]
+    fn lex_page() {
+        let inputs = vec![
+            "Some text and a shortcode `{{/* youtube() */}}`",
+            "{{ youtube(id=1, autoplay=true, url='hey') }}",
+            "{{ youtube(id=1, \nautoplay=true, url='hey') }} that's it",
+            r#"
+            This is a test
+            {% hello() %}
+            Body {{ var }}
+            {% end %}
+            "#
+        ];
+        for i in inputs {
+            assert_lex_rule!(Rule::page, i);
+        }
+    }
+
+    #[test]
+    fn does_nothing_with_no_shortcodes() {
+        let res = render_shortcodes("Hello World", &Tera::default(), &Config::default());
+        assert_eq!(res.unwrap(), "Hello World");
+    }
+
+    #[test]
+    fn can_unignore_inline_shortcode() {
+        let res = render_shortcodes(
+            "Hello World {{/* youtube() */}}",
+            &Tera::default(),
+            &Config::default(),
+        );
+        assert_eq!(res.unwrap(), "Hello World {{ youtube() }}");
+    }
+
+    #[test]
+    fn can_unignore_shortcode_with_body() {
+        let res = render_shortcodes(r#"
+Hello World
+{%/* youtube() */%}Some body {{ hello() }}{%/* end */%}"#, &Tera::default(), &Config::default());
+        assert_eq!(res.unwrap(), "\nHello World\n{% youtube() %}Some body {{ hello() }}{% end %}");
+    }
+
+    #[test]
+    fn can_parse_shortcode_arguments() {
+        let inputs = vec![
+            ("{{ youtube() }}", "youtube", Map::new()),
+            (
+                "{{ youtube(id=1, autoplay=true, hello='salut', float=1.2) }}",
+                "youtube",
+                {
+                    let mut m = Map::new();
+                    m.insert("id".to_string(), to_value(1).unwrap());
+                    m.insert("autoplay".to_string(), to_value(true).unwrap());
+                    m.insert("hello".to_string(), to_value("salut").unwrap());
+                    m.insert("float".to_string(), to_value(1.2).unwrap());
+                    m
+                }
+            ),
+            (
+                "{{ gallery(photos=['something', 'else'], fullscreen=true) }}",
+                "gallery",
+                {
+                    let mut m = Map::new();
+                    m.insert("photos".to_string(), to_value(["something", "else"]).unwrap());
+                    m.insert("fullscreen".to_string(), to_value(true).unwrap());
+                    m
+                }
+            ),
+        ];
+
+        for (i, n, a) in inputs {
+            let mut res = ContentParser::parse(Rule::inline_shortcode, i).unwrap();
+            let (name, args) = parse_shortcode_call(res.next().unwrap());
+            assert_eq!(name, n);
+            assert_eq!(args, a);
+        }
+    }
+
+    #[test]
+    fn can_render_inline_shortcodes() {
+        let mut tera = Tera::default();
+        tera.add_raw_template("shortcodes/youtube.html", "Hello {{id}}").unwrap();
+        let res = render_shortcodes("Inline {{ youtube(id=1) }}.", &tera, &Config::default()).unwrap();
+        assert_eq!(res, "Inline Hello 1.");
+    }
+
+    #[test]
+    fn can_render_shortcodes_with_body() {
+        let mut tera = Tera::default();
+        tera.add_raw_template("shortcodes/youtube.html", "{{body}}").unwrap();
+        let res = render_shortcodes("Body\n {% youtube() %}Hey!{% end %}", &tera, &Config::default()).unwrap();
+        assert_eq!(res, "Body\n Hey!");
+    }
+}